Welcome to The Water Cooler Diaries – not to be mistaken for the Vampire Diaries, Diary of a Call Girl, Diary of a Wimpy Kid, Redshoe Diaries or Diary of Anne Frank. It’s a place where marketers and non-marketers alike congregate to discuss marketing trends, pop culture, social media, viral phenomena (no, not the SARS mask wearing kind), advertising and all things in between! Here’s how it works, I’ll post a topic, give my two cents and ultimately provide a rating: Cold, Lukewarm or Hot. Get it? Got it? GOOD! Now let’s roll!
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